Intel CEO Details Digital Technology Advancement

Staff Reporter Q Intel Corporation CEO Craig Barrett on February 17 Last, described how the pervasive use of digital technology and continued technology advancement are driving the fundamental transformation of commerce, entertainment and communications worldwide. Speaking to more than 4,800 technology industry engineers, developers and designers at the Intel Developer Forum (IDF), Barrett described the changes taking place and the significant opportunities being created by technology for organizations and individuals.

“As organizations around the world look to information technology to increase productivity and performance, we’re entering a period of rapid change driven by investment in new technology,” said Barrett. “The transformation we’re seeing with the convergence of computing and communications, with businesses continuing to embrace technology, and with the way entertainment is delivered and consumed, will begin to be applied to areas such as health care, life sciences, genomics, and new forms of computational innovation. Digital technology and silicon will be at the center of innovation as new opportunities, new fields of endeavor and new business models emerge to benefit from this transformation.”

The Intel Itanium® processor family is a notable example of the company’s solutions-oriented approach * to enterprise computing. Through industry collaboration and investments in software support and other important complementary technologies, the Itanium processor family is gaining momentum with key customers and improving business productivity. Intel sold more than 100,000 Itanium processors in 2003 and  major system installations are being deployed at many Fortune 500 companies.

“Acceptance of the Itanium processor in key areas such as the financial services industry is extremely gratifying,” Barrett said. “More and more firms in a variety of industries are realizing the performance, reliability, scalability, manageability and other benefits of Itanium-based platforms.”

In other areas of computing, Intel is focused on meeting new opportunities by developing technologies and platforms for a broad range of customer needs that go beyond sheer chip speed. Intel has already brought to market technologies such as HyperTh.readi.ng (HT) and Intel® Centrino™ mobile technology that provide end-user benefits in addition to better performance.

The company has also announced plans to bring the benefits of LaGrande technology (LT) to enhance secure computing; Vanderpool technology (VT), which would increase system reliability, flexibility and responsiveness; and other technologies to improve processing   of  digital   media,   packet processing, runtime performance, and data mining and synthesis. In the future, Intel processors will also incorporate other enhancements that will benefit the overall platform.

Beginning in the second quarter, Intel will introduce 64-bit memory extension technology to its IA-32 architecture for server and workstation processors. The 64-bit extension technology is one of a number of platform innovations Intel plans to deliver, or already is delivering to this segment of the market. Others include Intel Hyper-Threading technology, PCI Express, DDR2 memory support, enhanced power management and SSE3 instructions.

“Intel has the resources, flexibility, breadth of support and technical prowess to provide customers with the features they require for their computing needs,” Barrett said. “Offering a broad lineup of solutions means that when combined with the Itanium processor family – which is designed specifically for business critical high-end server, and technical computing market segments — we can provide leadership solutions from top to bottom in a variety of 64-and 32-bit configurations.”

Intel is also focusing resources and attention on the transformation taking place in the home environment.’ The growing use ©f digital technology in the home is creating new opportunities for companies that can provide value and increased capabilities at lower cost for consumer electronic devices. Likewise, broadband wireless technology is transforming computing and communications. Much like Intel’s Centrino mobile technology has changed the way businesses and individuals can now use technology, next – generation – cellular technologies along with new communications standards such as WiMax will further accelerate the convergence of computing and communications and improve productivity. . _ »”Silicon technology is the engine driving the transformation of commerce, entertainment, education and science,” Barrett said. “Intel’s investments in R&D, manufacturing capacity and worldwide markers combined with our focus on providing customers a broad range of solutions, means the opportunities for growth and innovation are limited only by our own imaginations.”

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